Skip to content

Crumbs Are All That Remain in Corporate Food Media

James Murdoch buys half of Vox Media, leaving questions about Eater’s future.

A collage of news headlines from Neiman Lab, New York Times, and Puck with a walking skeleton on the left and skeletal hand on the right.
Images sourced from the Public Domain Image Archive / Internet Archive (walking skeleton) and Public Domain Image Archive/Internet Archive (skeletal hand)/Ravenous
Published:

Time and time again, struggling media companies succumb to another billionaire. It was only a matter of time before Vox Media met the same fate. Last week, New York magazine, including Grub Street, along with Vox.com and the Vox Media podcast networks were purchased by James Murdoch, the youngest son of Rupert Murdoch, for reportedly more than $300 million. Half of Vox Media now joins the Murdoch media empire, with the family collectively owning Fox Corporation, Wall Street Journal, New York Post, and many other news outlets.

As for the fate of Eater, there are rumors that Capital One is considering buying the food media brand, according to Puck. If a deal were to go through, this would be an eerily familiar strategy to when the Infatuation was bought by JPMorgan Chase to expand the bank’s credit card perks, like extra points when spending at restaurants and exclusive reservations at major hot spots. Capital One and Eater have partnered on several sponsorships, including an ongoing dinner series as well as the launch of the Eater iOS app. When the restaurant discovery app was first released in October 2024, it gave Capital One customers access to exclusive restaurant reservations. For now, Eater — along with the Verge, SBNation, Punch, and Thrillist — will remain together to form a yet-to-be-named company while the Vox Media name will move along as subsidiary within Murdoch's Lupa Systems.

If Capital One were to buy Eater, it would be especially concerning for the entire Ravenous team as we all worked at Eater, some of us for more than a decade. We witnessed several rounds of layoffs, including our own in August 2025. We’re worried for the talented folks who still work there and still care about food journalism. It would be a shame for an organization that once published deep dives and irreverent blogs to go to a bank that’ll use it to sell credit cards.

At Ravenous, we’ll never sell to a billionaire. We’ll never report to a Murdoch, a chief executive officer, or a bank. We’ve built Ravenous to be a worker-owned media company, which means all workers have direct input in making company decisions and get paid equally. Since we’re run by journalists, every business decision puts quality work and people first, unlike many media company leaders who have never worked a day in journalism in their lives. As worker-owners, our obligations are to ourselves, to our ethics, and to our subscribers. Thank you again for your support and solidarity.

Stories From The Week

🐦‍⬛ Bird droppings

Frances Dumlao

Frances Dumlao

Frances Dumlao is a social media strategist who's worked at Eater and SELF Magazine. Her work has earned recognition from the National Magazine Awards & Shorty Awards. She’s produced videos covering food in Detroit and across the Great Lakes region.

All articles

More in Newsletters

See all

More from Frances Dumlao

See all